Wednesday, June 22, 2011

iPod 3G

iPod 3G
Because our discussion is discussing brands we find as outgoing, I decided to blog about an advertisement my brand created. The brand I have chosen is Apple and the advertisement as an older one from 2007. In this ad there are many backdrop colors and then there are characters in black dancing to music, and the music is coming from the white device they are carrying throughout the commercial, and this device is the iPod. This commercial is catchy, interesting and people enjoyed these commercials so much, they made multiple variations of them, one to match the description of any music listener. The commercial was advertising how iTunes is now accessible for Windows, but it received attention for more than that. The ad showed how people can have fun and do whatever they want with their iPod. They don't have to worry about being judged or anything. They can be and express themselves through music. Apple made these commercials and it stuck for a while, and eventually the commercial idea was put into the product as Apple soon made iPods with different colors, another way to have people express themselves. Apple wants people to be themselves, and this commercial was the beginning of Apple's idea to express yourself.

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