After selecting Nike to do my major project, I felt it is good to blog about a Nike product that has become popular as of recent. One of their newest shoe lines, Nike Free. This show is one of the lightest Nike has to offer and is made so you barely feel like you have shoes on when you are wearing these shoes. The Nike free is also designed with many ridges in the bottom which enables you to move freely, hence the name Nike Free. In this commercial, there are no famous athletes, just a bunch of unknown people, performing either a stunt very well or playing a sport well. The commercial is long because it reaches out to all people, no matter what sport or activity you are involved in, Nike is trying to reach everyone. After it shows these people performing well, the ending is a race with many people all wearing the same design of shoe but different colors. This is the Nike Free, after the race begins, the words free yourself appear on the screen, representing this shoe. This line launched in 2010 and has become a huge success, they are already beginning to create the third version of this shoe. I own a pair of Nike Frees and it is the lightest shoe I own. Nike does stick to its advertising, because this shoe is light and is very flexible, enabling you to "Free Yourself". Another way Nike allows people to "Free Yourself" with the Nike Free is you can customize the shoes and they come in a variety of colors, showing your true colors. Mine are bright pink with neon green laces. Competitors are trying to create their own line of shoes similar to these because of how successful Nike has been with this shoe. This shows how Nike makes a successful shoe, because they aren't targeting a specific person they just want you to be you and free yourself.
Friday, June 24, 2011
Nike Free: Free Yourself
Nike Free
After selecting Nike to do my major project, I felt it is good to blog about a Nike product that has become popular as of recent. One of their newest shoe lines, Nike Free. This show is one of the lightest Nike has to offer and is made so you barely feel like you have shoes on when you are wearing these shoes. The Nike free is also designed with many ridges in the bottom which enables you to move freely, hence the name Nike Free. In this commercial, there are no famous athletes, just a bunch of unknown people, performing either a stunt very well or playing a sport well. The commercial is long because it reaches out to all people, no matter what sport or activity you are involved in, Nike is trying to reach everyone. After it shows these people performing well, the ending is a race with many people all wearing the same design of shoe but different colors. This is the Nike Free, after the race begins, the words free yourself appear on the screen, representing this shoe. This line launched in 2010 and has become a huge success, they are already beginning to create the third version of this shoe. I own a pair of Nike Frees and it is the lightest shoe I own. Nike does stick to its advertising, because this shoe is light and is very flexible, enabling you to "Free Yourself". Another way Nike allows people to "Free Yourself" with the Nike Free is you can customize the shoes and they come in a variety of colors, showing your true colors. Mine are bright pink with neon green laces. Competitors are trying to create their own line of shoes similar to these because of how successful Nike has been with this shoe. This shows how Nike makes a successful shoe, because they aren't targeting a specific person they just want you to be you and free yourself.
After selecting Nike to do my major project, I felt it is good to blog about a Nike product that has become popular as of recent. One of their newest shoe lines, Nike Free. This show is one of the lightest Nike has to offer and is made so you barely feel like you have shoes on when you are wearing these shoes. The Nike free is also designed with many ridges in the bottom which enables you to move freely, hence the name Nike Free. In this commercial, there are no famous athletes, just a bunch of unknown people, performing either a stunt very well or playing a sport well. The commercial is long because it reaches out to all people, no matter what sport or activity you are involved in, Nike is trying to reach everyone. After it shows these people performing well, the ending is a race with many people all wearing the same design of shoe but different colors. This is the Nike Free, after the race begins, the words free yourself appear on the screen, representing this shoe. This line launched in 2010 and has become a huge success, they are already beginning to create the third version of this shoe. I own a pair of Nike Frees and it is the lightest shoe I own. Nike does stick to its advertising, because this shoe is light and is very flexible, enabling you to "Free Yourself". Another way Nike allows people to "Free Yourself" with the Nike Free is you can customize the shoes and they come in a variety of colors, showing your true colors. Mine are bright pink with neon green laces. Competitors are trying to create their own line of shoes similar to these because of how successful Nike has been with this shoe. This shows how Nike makes a successful shoe, because they aren't targeting a specific person they just want you to be you and free yourself.
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